Keeping the attention of your audience during a presentation is a challenging task. For many, it can seem like no matter how much effort is put in, many listeners still end up reaching for their phones or dozing off. The good news is that making your presentations more engaging isn't...
8 Reasons Why Direct Mail is still Relevant in 2019
In this day and age, it’s easy to feel like digital advertisements are taking over marketing. However, direct mail has survived against all odds in a mostly digital world. Figures from the Data & Marketing Association revealed that in 2016 direct response rate increased by 43% while overall prospect response rate increased...
8 Tips to Ensure Your Event Is a Success
Are you a novice financial advisor trying to get started in the industry? Or a seasoned pro looking to boost your clientele? Regardless of your current position in the field, improvements can always be made to increase your results. Consider implementing a few (or all) of these strategies during the planning phases of your...
Meal & Non-Meal Events: Pros & Cons
Planning events is no easy matter. There are dozens of details that require attention before the big date. One of the biggest struggles facing event planners today is having to decide between hosting a meal or a non-meal event. Before making the big decision, consider the following pros and cons...